RGB to become RGBCMY
“The basic color elements of television have not changed much since 1954; a half-century after RCA introduced the first color set, the RGB (red, green and blue) system used then still prevails.

But Israeli company Genoa Color Technologies has broken the RGB barrier by adding one to three primary colors such as yellow, cyan and magenta, thus expanding – from 55 to 95 percent – the coverage of the visible color gamut. The promised result of this multi-primary color (MPC) technology is a television picture that, with its truer, more vibrant color and brighter image, looks more like cinema than video. Also covered in IEEE Spectrum.”