The things people will fall for…
Nike, the shoe company who’s innovative use of sweat-shops has allowed them to rise to near governmental power across the globe, is planning to unveil a new shoe.
This slab of kangaroo skin and rubber will feature technology that makes you feel like you’re running barefoot. Apparently, the good scientist working for the corporation tested a bunch of people running barefoot in the grass.
“ ‘He said that it kept his athletes stronger and healthier, and prevented injuries,’ recalls Tobie Hatfield, senior engineer for advanced products at the Nike Innovation Kitchen. ”
So let me get this straight, it’s been proven that running barefoot is better for you than using shoes, and so Nike has invented a shoe that emulates running barefoot. I could think of another solution.
If you’d like to buy a shoe that is sweat-shop free and twice as cool looking as the Air Jordan, check out Adbusters’ Blackspot. Right now they’re running a promotion – send them a story about what really irks you about society and, if you’re included in their next edition, they’ll give you a free pair of shoes.
nathan
I’m wearing a pair right now Cait.
I love them. They’re basically Chuck Taylors, they feel good, the toe has lasted pretty well and the sole is strong but cushiony. They’re shoes. Like all shoes, they keep me from cutting my feet when I walk on glass and allow me access to most stores.
But for a bit more detail, check out ClickNathan or this other, less relevant post on there.
Cait
I wish they came in white. Do any of you know anyone who has actually bought a pair of these? And if so, what was their opinion of them?
ken
to put z bounce in youre step silly 😛
fly*
I was going to import the blackspots but bought Levi’s instead…..oh the shame… ;o)
I used to like as well…..but their shoes seem to spacey nowadays…..why the hell would I want springs on my shoes ????
olivia
Ooh please win me a pair!!!
ken
i like nike 🙂